On my way to college today I was handed a business card/ leaflet. I found the leaflet informative, fun and a great of communicating to a target audience. With this in mind the idea of a producing a leaflet similar to this would be a great way of promoting a photography service or even my my own work to prospective employees.
The design and presentation of the leaflet will be similar size to that of a standard business card, however unlike any other business card, our business card will fold out and become an A4 promotional leaflet. The benefits from this kind of design, is that it can be handed out at networking events, it fits easily in to a wallet and when the business card is unfolded it then becomes a leaflet and will hold great well sized images accompanied with text. Positioned on the front of the business card will be the name of the studio (e.g. PAC Photography (Phil, Adam, Chris) and business logo and on the back of the business card will be contact names, contact number, website and email address. The dimensions of the leaflet will be 300mm x 230.4mm and will be divided into six vertical columns and three horizontal columns. The dimensions of the business card (Front and back) will be 85mm x 55mm.
Here is an exmaple of what the leaflet may look like. I'm no graphic designer so I would probaly have this professionally designed.
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